Jim Beam - VIZ ID Animation

 

Jim Beam wanted to share their new VIZ ID in a dynamic way at their 2021 National Sales Meeting. As the Senior Motion Designer, I developed motion tests, oversaw file preparation, assigned sub-animations to motion team and integrated deliverables for final edit. The piece helped highlight a massive branding initiative in an expressive way.

Art board motif.

 

Flexible art board designed to showcase the many sizes and media placements found in the brand ID.

Logo animation for end card lockup.

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