Design and Animation for Maker’s Mark B-Corp video.

I had a blast designing and animating the graphic package for the Maker’s Mark B-Corp announcement. Working with the brand team, I was able to create a motion treatment used to sell the overall look and feel. Once approved, we designed type treatments to reinforce each key message throughout the narrative. Since this moment was all about the distillery, I felt the type needed integrate with the footage. We carefully tracked and designed each super to fit harmoniously within the distillery landscape.